Buzzy's Coke Case is Back On

Each year when the weather turns cold, I can semi-justify turning the old Coke case back on.  Because it’s an energy hog to begin with, running it in the summer becomes a double hit to the old electric meter because it generates heat also.  In winter however, I can do a Buzzy break even analysis that says let her rip.  
Also, I re-stock it with the 8 ounce bottles that helped make Coke one of the world’s most recognizable brands if not the most recognizable.  When Buzzy and I were touring South Africa, I remember our tour guide discussing how the South African government was busy trying to develop a popular brand of one of their products because they were annoyed that Coke still finished Number 1 in any survey that they conducted regarding most recognizable brands.  Funny thing however, Buzzy and I heard this same discussion in China and India also.     Goes to show that it’s tough to take down a classic once it’s established.  Maybe I should leave the case on all year round.